Womenswear
Growing units sold to three times the starting level.
Units sold across Goncalya’s womenswear collections increased by 200%. We ran advertising on Meta Ads and Google Ads to connect the products with their customers.
- Increase in units sold
- +200%
- A 200% relative increase in units sold.
- Scope of work
- Advertising management on Meta Ads and Google Ads.
- Measurement focus
- Change in the total number of units sold.
- Advertising channels
- Meta AdsGoogle Ads
Growth in units sold
An assessment centered on the total number of units sold, making changes in sales volume visible.
Related serviceProduct discovery with Meta Ads
An advertising approach focused on presenting the product’s value and use clearly.
Related serviceDemand through Google Ads
A performance approach that considers search intent alongside what the product offers.
Related servicePROJECT OUTCOME
A 200% increase in units sold.
Units sold at Goncalya increased by 200%; growth in the collection was reflected in sales volume.
Turning the collection’s potential into sales
From dresses and matching sets to denim and outerwear, Goncalya’s collections cater to different shopping needs. In a selection like this, every product has its own story to tell the customer. Growth centered on the sales volume of these products.
From discovery to product selection
We managed Goncalya’s advertising on Meta Ads and Google Ads. In fashion communication, helping customers find the product they want matters as much as the interest an image creates. The product’s character, uses and available options form the basis of our advertising approach.
Three times the volume of units sold
Goncalya’s units sold increased by 200%. Sales volume reached three times its starting level, making the collection’s commercial growth tangible. The brand’s performance was reflected in the number of products reaching customers.
PAM AJANS
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